DUI Task Force Experiment Essay Example | Topics and Well Written Essays - 750 words

DUI Task Force Experiment - Essay Example The Following is a research study to compare the effectiveness of specialized training with that of unspecialized training in improving the efficiency in which the 12 units of the DUI task force prevent DUI related offenses. The researcher tests the management skills of 12 specialized officers, and that of 12 unspecialized officers. He thereafter randomly assigns them to two groups of 12 people each. One group consists of specialized trained officers, and the other group consists of unspecialized officers. In this case, the control group will be unspecialized officers, while the treated group is the specialized officers. In conducting the research, the following methods of data collection will be used. This involves perusing through the records of various officers under experimentation, to find out their efficiency in conducting their duties. This will also involve a look at the tickets issued during the last six months, of the year 2012. This will help in ascertaining the natures of DUI offenses that were common, and how efficient the officers under experimentation managed to reduce them (Dunning, 2012). 1) There is a risk of one group imitating the experiences of another group under comparison. This takes place when for instance the control group, which comprises of unspecialized officers, learns about the program, and tries to imitate the results that come from the treated group. This imitation can affect the posttest performance of the unspecialized officers who fall within the control group. The effect of this is that it will not produce an accurate result of the experiment. 2) Another threat to the internal validity of the program is rivalry among the treated group and control group in relation to compensation. This occurs when there are differences in compensatory packages amongst the control and treated groups. For instance, the unspecialized officers might see the specialized treatment that the specialized

Supply chain management Essay Example | Topics and Well Written Essays - 500 words - 10

Supply chain management - Essay Example ght together a wide range of best practices with downstream and upstream partners, collaborative practices, innovations in demand forecasting, and integrated business planning, as well as research based operation techniques (Green, 2013). Unilever’s supply chain management can be termed to be a collaborative one. The collaborative supply chain management is effective in the management activities ranging from supplier selection, environmental scanning, monitoring, and auditing and supplier development (partnerships) (Brammer et al. 2012). Both supply and demand repository stages depend on forecasting as the main source of data that determines by the products in demand and availability from the stores. The production stage adopts push technique that is based on aggregate customer demand forecasts to reduce the uncertainty of stock-outs, safety, and effective resource use and cost minimization (Brammer et al. 2012). Consequently, distribution relies on pull technique for all replenishments required by its distributors through the use of customer relationship management. On the other hand, inventory optimization techniques are adopted in the planning and scheduling to determine the quantity and the time frame for production (Nardone & Monahan, 2007). Unilever believes that partnerships in its supply chain management are essential practices because it is a powerful technique to deliver customer experience and value proposition (Unilever, 2012). The main partners include Barry Callebult a main partner in cocoa, Givaudan, The Dow Chemical Company, Metsa Board Corporation, WRI, LEAF, ALPLA, CCL Label, SAP & Accenture and Linfox Logistics. These partners help in business development, world class business support, capacity development, sustainability and business innovation in Unilever (Unilever, 2012). Unilever also aimed to increase its transparency of essential commodity supply chains that is aimed at helping terminate tropica deforestation through its partnership

The Legal Environment of Business Essay Example | Topics and Well Written Essays - 1000 words

The Legal Environment of Business - Essay Example Some of the major cost that is to be paid by the company while launching IPO includes expenses that are incurred for legal services, underwriter’s commission, printing costs, accounting services and personal marketing. Other legal factors include the loss of control, flexibility and confidentiality as all the necessary regulations are governed by SEC after the company gets publicly limited. Dilution of ownership results in disgruntling management. From economic point of view, the company faces a lot of pressure from the unsteady and unstable position of the economy of a country. When any news regarding the company is revealed on media, it impacts the IPO or share price of the company. Company also faces pressure to maintain and enhance its quarterly earnings as the public invests by verifying the financial position of the company. Several other economic and legal factors affect the company’s decisions while launching IPO. It is necessary to keep all the information into account as any discrepancy can lead to a discounted price of share. Labour Laws and Employment Labour laws can be defined as those laws and regulations that are defined for the employees in order to protect their rights from employer retaliation and reporting the violations to the legitimate authorities. Employment and labour policies are shaped by the countries in which they operate. However, in most of the countries the employment and labour laws are based mainly on the international standards. Due to this reason, companies do not get much influenced by the labour laws and policies. Yet, it has a certain amount of influence because the laws and policies are not precisely same. Some major criteria that labour laws of every country follow include: Freedom of assembly and speech Protection of right to sue Dues, Fees, Initiation and Assessment When companies start to expand domestically and internationally, they face some sort of discrepancies. As a company grow, the employee policy manual must grow with it. Simply being aware of what is right or wrong is not enough. Implementing these practices is also vital for the healthy growth of the companies. Fredman (1997) provided comprehensive study on the importance of labour laws in the dynamic and fast changing world. The study provided different perspective of modifications in labour law as per the changing economic and social condition of the country. Should the labour law be refashioned while protecting the worker’s right or should it be flexible enough by removing the employment protection? In my mind, it all depends upon the condition of the economy of a country and the extent to which it allows labour right protection and employee’s rights. Globalization has caused many companies to expand their business domestically and internationally. Without doing so, it is not possible to for the companies to compete with other companies. Brussels (2006) in his report mentioned the ways of â€Å"modernisin g the labour laws for the 21st centuries†. He stated that the traditional model is not suitable for all workers for adapting change and utilizing the opportunities that are offered by globalization. (Modernizing the labour laws for the 21st centuries, 2006) A report named as â€Å"The employment relationship: Overview of challenges and opportunities, (2006)† showed employment and labour law challenges faced by the company while expanding internationally and domestically. The profound changes that occurred in the work world especially in the labour

DUI Task Force Experiment Essay Example | Topics and Well Written Essays - 750 words

DUI Task Force Experiment - Essay Example The Following is a research study to compare the effectiveness of specialized training with that of unspecialized training in improving the efficiency in which the 12 units of the DUI task force prevent DUI related offenses. The researcher tests the management skills of 12 specialized officers, and that of 12 unspecialized officers. He thereafter randomly assigns them to two groups of 12 people each. One group consists of specialized trained officers, and the other group consists of unspecialized officers. In this case, the control group will be unspecialized officers, while the treated group is the specialized officers. In conducting the research, the following methods of data collection will be used. This involves perusing through the records of various officers under experimentation, to find out their efficiency in conducting their duties. This will also involve a look at the tickets issued during the last six months, of the year 2012. This will help in ascertaining the natures of DUI offenses that were common, and how efficient the officers under experimentation managed to reduce them (Dunning, 2012). 1) There is a risk of one group imitating the experiences of another group under comparison. This takes place when for instance the control group, which comprises of unspecialized officers, learns about the program, and tries to imitate the results that come from the treated group. This imitation can affect the posttest performance of the unspecialized officers who fall within the control group. The effect of this is that it will not produce an accurate result of the experiment. 2) Another threat to the internal validity of the program is rivalry among the treated group and control group in relation to compensation. This occurs when there are differences in compensatory packages amongst the control and treated groups. For instance, the unspecialized officers might see the specialized treatment that the specialized

The Legal Environment of Business Essay Example | Topics and Well Written Essays - 1000 words

The Legal Environment of Business - Essay Example Some of the major cost that is to be paid by the company while launching IPO includes expenses that are incurred for legal services, underwriter’s commission, printing costs, accounting services and personal marketing. Other legal factors include the loss of control, flexibility and confidentiality as all the necessary regulations are governed by SEC after the company gets publicly limited. Dilution of ownership results in disgruntling management. From economic point of view, the company faces a lot of pressure from the unsteady and unstable position of the economy of a country. When any news regarding the company is revealed on media, it impacts the IPO or share price of the company. Company also faces pressure to maintain and enhance its quarterly earnings as the public invests by verifying the financial position of the company. Several other economic and legal factors affect the company’s decisions while launching IPO. It is necessary to keep all the information into account as any discrepancy can lead to a discounted price of share. Labour Laws and Employment Labour laws can be defined as those laws and regulations that are defined for the employees in order to protect their rights from employer retaliation and reporting the violations to the legitimate authorities. Employment and labour policies are shaped by the countries in which they operate. However, in most of the countries the employment and labour laws are based mainly on the international standards. Due to this reason, companies do not get much influenced by the labour laws and policies. Yet, it has a certain amount of influence because the laws and policies are not precisely same. Some major criteria that labour laws of every country follow include: Freedom of assembly and speech Protection of right to sue Dues, Fees, Initiation and Assessment When companies start to expand domestically and internationally, they face some sort of discrepancies. As a company grow, the employee policy manual must grow with it. Simply being aware of what is right or wrong is not enough. Implementing these practices is also vital for the healthy growth of the companies. Fredman (1997) provided comprehensive study on the importance of labour laws in the dynamic and fast changing world. The study provided different perspective of modifications in labour law as per the changing economic and social condition of the country. Should the labour law be refashioned while protecting the worker’s right or should it be flexible enough by removing the employment protection? In my mind, it all depends upon the condition of the economy of a country and the extent to which it allows labour right protection and employee’s rights. Globalization has caused many companies to expand their business domestically and internationally. Without doing so, it is not possible to for the companies to compete with other companies. Brussels (2006) in his report mentioned the ways of â€Å"modernisin g the labour laws for the 21st centuries†. He stated that the traditional model is not suitable for all workers for adapting change and utilizing the opportunities that are offered by globalization. (Modernizing the labour laws for the 21st centuries, 2006) A report named as â€Å"The employment relationship: Overview of challenges and opportunities, (2006)† showed employment and labour law challenges faced by the company while expanding internationally and domestically. The profound changes that occurred in the work world especially in the labour

Resistors in series and parallel Essay Example for Free

Resistors in series and parallel Essay Resistors are used in various real life applications to perform tasks that involve: limiting the current that goes through a section of a circuit, introducing a voltage drop in a circuit, generating heat and the protection of components of a circuit. It is important to calculate the resistance of resistors so that the electrical circuits produced using them will perform in the manner that their manufacturer wanted them to. If the wrong resistance/resistor is used then delicate components that need only a relatively small amount of current may be destroyed. All resistors have a level of tolerance. This is to allow for imperfections in the manufactured object. It was determined through experimentation that all of the resistors that were used in this experiment were within their tolerance range with the exception of R4 (See Table 1). This resistor had a nominal value of 1600 ohms and a tolerance of +/-5%. This means that this resistor should have had a value within the range of 1520-1680 ohms, however  the actual resistance was found to be 1798 ohms. It is possible that this may have been due to a manufacturing fault or a labelling error. The total predicted resistance was determined by using the series and parallel resistor laws and the resistance values of the various components of the circuit. The tolerance range for the circuit was predicted to be between 1847.3-2319.2 ohms. Through experimentation the actual total resistance for the circuit was 2216.62 ohms, this value was within the predicted range. The actual resistance value of component 1 was 263.26 ohms; this was within the predicted range (271.36-245.51 ohms). The actual resistance value of component 2 was 1764.26 ohms; this was within the predicted range (1664.24-1846.36 ohms). The actual resistance value of component 3 was 2216.62 ohms; this was within the predicted range (2319.20 and 1847.3 ohms). The actual resistance of the resistors was found by using a multimeter. Some systematic error may have occurred in this experiment if the multimeter was not calibrated correctly during testing. Temperature fluctuations may have caused inconsistencies in this experiment. The reason why resistance occurs is that a metal consists of lattice of atoms that each has a shell of electrons. The metal is a conductor because the electrons are free to dissociate from their parent atoms and travel through the lattice. When a voltage is applied the electrons drift from one side of the metal to the other. In real material imperfections scatter the electrons resulting in resistance. Temperature is able to affect resistance because temperature causes the atoms to vibrate more strongly creating even more collisions and further increasing the resistance. Conclusion: The aim of the experiment was to compare the predicted and actual resistance in the circuit of resistor combinations in series and parallel. The results of this experiment found that the series and parallel resistor laws were reasonably good indicators of the real world values of resistance for circuits that contained resistors in series and parallel. One example of this was that the total resistance of the circuit made was found to be 2216.62 ohms which was within the predicted range (this predicted range was calculated by using the upper and lower tolerance values for the resistors used in the circuit. From the data obtained it can therefore be seen that all three resistor laws stated in the Background section of this report are quite useful in calculating theoretical values for the resistance of circuits in series and parallel that are close to the real world values. Bibliography: resistor. Wikipedia. Wikipedia, 2005. Available: http://www.answers.com/topic/resistor-1 24 Jul. 2005. resistor. WordNet 1.7.1. Princeton University, 2001. Available: http://www.answers.com/topic/resistor-1 24 Jul. 2005. resistor. Electronics. Twysted Pair, 2001. Available: http://www.answers.com/topic/resistor-1. 24 Jul. 2005. Storen, A and Martine, R. (2000) Nelson Physics VCE Units 3 and 4. Nelson Publishing: Sydney. (pp 221-226)

Organisational Structure: Profit and Non Profit Organisations

Organisational Structure: Profit and Non Profit Organisations Introduction Cancer Research UK is a non-profit organization formed in the United Kingdom on February 4, 2002 in cooperation with The Cancer Research Campaign and Imperial Cancer Research Fund (ICRF). Cancer Research UKs primary purpose is to put mortality down caused by cancer through extensive science research. Cancer Research also provides information on cancer and organizes projects and activities to provide awareness for the general public in fighting the combat against cancer. The charity grew in a period of time and in the next twenty years became one of the worlds number one cancer research charities. Until the merger, it made wide range of contributions to every area of cancer research. It has established their laboratories at Lincolns Inn Fields and after known as the Cancer Research UK. In line with their strong determination in reducing number of cancer patients as well as saving precious lives, the organization has committed to make their research strategy strong in the next five years through focusing thoroughly on research, provide and look for the proper environment where research is to be conducted and lastly, put in place the right people who will do the task in providing excellent research. Cancer Research UK Organizational Structure Chief Executive Executive Board Scientific Executive Board (CEO/Exec. Directors/Chief Scientists Clinicians) Trustees Members Cancer Research UK is the worlds leading charity dedicated to beating cancer through research. Its primary aim is to save millions of lives by discovering new ways to prevent, diagnose and treat cancer. For them to serve the purpose, they set 3 broad areas of work which are research, information and influencing public policy. However, research is the primary focus and best funded by the public and through the generosity and commitment of supporters with a strong determination to beat different kinds of cancer. The Executive Board which manages the organization sets out the short term and long term strategy which covers everything from scientific research and fundraising to resources. They do proposals in setting the annual budget to fund projects then submits it to the Council of Trustees for approval. Since research is the the main focus, the flow of work basically deals with the Scientific Executive Board (SEB) which develops and implements the organizations scientific strategy and policy. Although they are not considered as a funding committee, they closely interact with the Council Research Strategy Committee. They have the power to hold budget and have a strong influence in deciding whether a certain initiative will be funded or not. Usually, their decisions are still reviewed by their own funding committees. If it really concerns a big and strategic project benefitting not only cancer victims but the public as well, a good budget will be allocated and approved so that all impertinent work will get started and done. Majority of their Funding Committees are responsible to SEB in reviewing , evaluating and funding each project being undertaken by the charity. Among Cancer Research UKs Funding Committees are the following together with their corresponding roles: The Biological Sciences Committee (BSC) responsible for the research programmes and projects which concentrates mainly on the basic understanding of cancer. The Clinical Trials Awards and Advisory Committee (CTAAC) reviews and funds cancer clinical trials which includes feasibility studies for testing, clinical trials in terms of therapy and other sample collections. The Translational and Clinical Research Committee responsible for the research programmes and projects which concerns clinical and translational researches The Discovery Committee (DC) focused on developing research for the benefit of cancer patients. . The Population Research Committee (PRC) responsible for research programmes and projects grants in population science. The organization is also governed by the Council of Trustees which also consists of the Board of Directors.. This body supports and gives advise to the Chief Executive who is also part and leader of the Top Management Team in achieving the Charitys vision and purpose. Lastly, the organization is governed by its Members (appointed by CRU) and are similar to the shareholders of the company with the entitlement to attend all general meetings and fulfill their most significant duty of electing the Trustees. Each member possess high level skills, experience and professional backgrounds in their own personal fields (business, arts, politics, finance and healthcare) but work as supportive individuals with a common goal of achieving the Charitys aims and objectives and not just working only to satisfy and represent their particular fields. If necessary, they must evaluate and challenge the assumptions from which scientific advise was formulated and ask explanations of scientific terms and concepts that are not clear to them to benefit all the people concerned. Key Stakeholders Cancer research UK is charity organization and its non profitable organization and considered as the best charity in entire world in fighting cancer through research. Among the organizations stakeholders are the following: Chief Executive: They spend their time, money and their strategy on all level of research. They take all responsibility to arrange their short and long term strategy to manage everything like budget, strategy of research, implement on medicine. They take all information from the executive board and if they need money they send their request to trustees for budgets. Executive Board: They do their job to improve the organizations strategy and policy. They meet every month to grow their strategy and solve their problems. Scientific Executive: Their role is most important in this research because they give necessary advise to the executive board and they also explain which strategy is successful for their work and they also give the support to solve issues but problem is that they meet only one time in a year so because of this they have to be very careful because its a question of peoples life. If they do small mistake during their research, it is very dangerous for their organizations reputation. They are considered the most influential body in making strategic decisions specially concerning research studies. Trustees: They give financial support to the organization. They arrange the direction of organization. They maintain the stock of organization. They also play a big role when it comes to strategic financial decisions Members: Member is a main part of organization because they have good knowledge, skills and experience from all fields like health care, business as well as finance. They take personally interest to bring the organization in first number. Mission, Vision, Value, Objective Goal Mission: They save peoples lives .They ensure that to create medicine for tomorrow to treat the cancer. Cancer is expanding more in last many years and because of this they have been at centre of the process. They give cancer related all information to people. They want to put the cancer at the top level of health agenda because cancer is not common diseases, many people is getting victim of cancer since many years. Vision: We will fight together to cancer. They want to concentrate on research. They support good environment for research. To give the work to the right people for research. Values: Their work is help to change the way of cancer, which is found today. Many of charities are registed. They drive by the charity commission; along with they work with other charities and Government. The most important thing is in charity is Fund. People give fund in different way like on some occasion (birthday, anniversary and wedding).They have more than 500 charity shops in the UK so people can buy or donate the goods. They have proud of their achievement because they are doing implement on research, they want to help that people who are suffering from cancer. They work in partners with others to get the biggest influence in the world to fight with cancer. Many people work together to promise that they create the right way to use this fund whatever they receive and they want to bring to cancer research UK in top level of research in the world. Goals: Cancer research UK has established set of goals to get their success over next years to beat against cancer. Survival ratio for all common cancer will gain. Most of the people will get the information whatever they want for cancer. Cancer will be collapsed successfully. They will have all information to understand the impact of the cancer in the body. They will have more powerful research strategy and which level of research they should apply the strategy to control the cancer. Objectives: To destroy the cancer at the starting level its a very difficult but they already accepted and they will finish their duty. They want to inform the people, they find out their understanding of cancer and how to beat different type of cancer. They want to help people to understand the process of cancer, why and how it starts? And what they should do? And what they should not do? Analysis of Current Strategic Plans At present, Cancer Research UK is committed to develop and do a more comprehensive medical research activity still to support their ultimate mission and vision. They are putting the right people in doing these researches as well as giving them the proper and high technology training. Re-arranging and making further improvements in their strategic plans on all fronts like scientific, clinical are clearly stated in their plans at present and will be further carried out in the future. In doing this, they will join other countries scientists, researchers and doctors so they can get more indepth information in fighting cancer. While they are fully funded and supported by certain committees plus the generosity of other people, the utilization of high technology which is still in practice will further be improved by allocating additional funds/budget. This way, studies/research works will be fully supported and researches will be aided accordingly. Uniqueness of Non-Profit in Strategic Planning Cancer Research UK is a non-profit organization. They tend to focus more on matters of board development, fundraising and volunteer management as compare to profits. For profits tend to focus more on activities to maximize profit. Following ways of income for this non profit organization. Â · High Value Relationships Maintaining a healthy relationship with its coporate partners and well as the individuals they are working for. RESOURCES There are plenty shops and online shopping whose income goes to the cancer research. Local Fundraising Groups. There are many groups who work volunteer for fundraising. Events. Organizing and holding fund-raising activities. Awareness for the Public Concentrating on the needs of each individual and giving solutions to their needs and wants Recycling They have a scheme of recycling that is recycle your books, toys, jewellery, etc. to raise funds for children and young people with cancer. Online donation Links with different most popular websites for donation Everyday ways to help They have a range of Everyday Ways which enable people to help children with cancer every day, and at no extra cost to you. Reference: (www.cancerresearchuk.org) COCA-COLA COMPANY History Of Coca Cola Introduction The product all started in 1886 when John Pemberton (pharmacist) cooked up a syrup and with the aid of his assistant used a carbonated water tried and tested it themselves by adding iced water. What they planned of producing a medicinal drink turned out to be a tonic/fizzy beverage. Although they also experienced losses in the earlier part and didnt become an instant success, they didnt stopped developing it that when consumers finally accepted its taste, the product, Coca-Cola became the popular drink and consumed around the world. At present, it is the number one manufacturer and distributor of non-alcoholic drinks and markets the product very well. Not only do they produced bottled softdrinks but canned beverages as well. They are very successful in production using concentrates and syrups that nearly about 400 brands are now in position in the market not to mention other product lines such as sports drinks, tea and coffee. For more than 100 years, The Coca-Cola Company established its image in the global network operating in more than 200 countries providing satisfaction in every consumers mouth, which is the organizations main idea. It has two operating groups such as the Bottling Group and the Corporate Group and each are designed to carry out specific tasks/resonsibilities and operation goes down to the regional divisions. The main aim of the company is to increase sales and profits and give satisfaction and value to customers by providing high caliber service and production of the best possible brands. The Coca-Cola Company is committed to maintain a strong brand name and brand image globally and theres no stopping them from doing it while they still strive hard to climb even more high. Coca-Cola Organizational Structure Corporate Level Board of Directors CEO/CFO BusinessLevel Division Managers (Heads of each Regional Divisions) Africa Eurasia EU Pacific Latin America North America Functional Level The Coca-Cola Company is a big organization whos main focus is customer satisfaction specially with the changing demands of its customers. It covers wide regions and each region has different regulations, different consumer needs and different problems to deal with. They realized that majority of the companys problems are based geographically and this led them to push towards decentralization in the nineties. The organization has two operating groups called Bottling Investments and Corporate. There are also operating groups divided by different regions such as: Africa, Eurasia, European Union, Latin America, North America, and Pacific. Each of these divisions is again divided into geographic regions. With this divisions broken down, it allowed decisions to be made on a more local level so that they can respond fast to the ever changing behaviour of the market. and higher-level management can focus more on long-term planning. However, for the company to formulate and focus on one glob al message, its marketing and innovation functions remained centrally located and further tailored at the local level. Within the Coca-Cola Company most decisions are made at the top hierarchy and an example of this was when it decided to sponsor the World Cup in 2002. However, all the advertising decisions were left to the local divisions since they know very well how the market behaves specially customizing each campaign materials that would appeal to the local market. The companys divisions such as finance, human resources, innovation, marketing and strategy and planning are centrally located within the Corporate division of the company. Some of these functions take place at lower levels in each of the regions of the company. In 2004, when the company faced an extremely low growth rate, they began using a more complex integrating mechanism wherein top managers created a solution through face-to-face meetings held regularly at the local levels so employees could remain informed. Besides the use of teams and meetings, the intranet was overhauled to provide a source of real-time sharing of up-to-date information quickly with each function of the company. With this move, employees feel more engaged and turnover has been reduced, it led to increased growth rates for the organization as well as positive return on equity for stockholders at 20 percent. The Coca-Cola Companys structure is a hybrid of both mechanistic and organic models. Mechanistic in the sense that the company maintains a high standard organization and organic wherein surveys and interviews used by the company allowed information to flow from the bottom-up while the intranet allows for information to be exchanged laterally. It was a big help for the company in pursuing simplification and standardization. The Coca-Cola Company is driven by some rules of corporate governance. Elected by the share owners, The Boards role is to oversee the companys long-term interest and overall success of the business as well as its financial strength. They give ultimate decisions of the Company but they dont touch more on matters concerning shareholders scope. They review and make sure choose the best members of its top management who in turn are responsible for conducting the business of the Company. The CEO obtains information from other divisions through Presidents of each regional operating group as well as high executives like the Chief Marketing Officers, Commercial Officers and Chief Innovation and Technology Officer. The Coca-Cola Companys business-level strategy is considered as differentiation. This is so because they have been successful pursuing their focus on how the company and its products will be marketed strongly and remain competitive in the market. The Coca-Cola Company is known for innovative marketing that constantly promotes their brand names and at the same time protect their domains from competitors. It is tactical in structure because it supports and responds to the companys strategic plan on how the company will work well and stay on top of competition. The divisional managers (heads of each regional divisions), business managers decides on how the company and its products will grow and earn more profits through proper research and marketing. The marketing department is the most powerful sub-unit in the organization because it can attract customers who are the critical scarce resource. The heavy emphasis on marketing will help the company in finding ways to become more efficient in production or distribution. The lower levels for each division are responsible for the day-to-day activities of the organization and they closely coordinate with their respective seniors/team leaders in coordinating and reporting the effectiveness and feasibility of some operational decisions made. They are given the chance to suggest and voice out if there are more effective ways in implementing developed plans because they are the ones involved directly in carrying it out. This way they feel important and engaged in their work as well as the organization. Everyone is given a chance to be heard and it shows that even on this level, opinions and suggestions are being taken up to the higher level which makes the flow of work within the organization smooth and easy. Key Stakeholders The Coca Cola Company has many internal and external stakeholders. The following are its main internal stakeholders: Shareowners they are the main investors of the company whos main concern is to earn profit. They have the power to select members of the board. However, The Board of Directors has influence in making strategic decisions because they are responsible in overseeing the companys long-term interest and overall success of the business. Associates they work closely with the stakeholders as partners but not influential in making strategic decisions. Employees people working within the company with dedication and with a common goal of fulfilling its aims and objectives to help management in making the business grow and stay in competition. The Senior/Upper Management team handles a difficult task of operating the business in the right track making sure all the sales objectives will be met and work done well following a systematic way. They also have the power to make strategic decisions specially that the company operates regionally with different regional behaviours. Aside from its internal forces, the following are considered its external stakeholders: Bottling partners they are in close partnership with the organization for they provide the distribution, packaging and proper handling of products. Government they are concerned with environmental health and the taxes they will impose on the company Suppliers in close partnership with the organization who supplies the materials they need but are also concerned of making the most money out of their products Consumers/Customers they are the end users and the main reason why the company exists. They possess different market behaviours all over the globe which is the reason why Coca- Cola Company never stops in developing market research and customize advertising to satisfy their needs and wants. Mission, Vision, Value, Objective Goal Mission, Vision Values define that what they are, what they sought to achieve and how they want to get and they provide their clear management for their company and they all are working together for the same goal objective. Coca cola is a more profitable company in the world. Mission: Coca Cola is creating a strong impression in the market. It announces that their aim as a company to provide a standard brand. Coca Cola wants: To produce a product which the customer needs. To give something new to world for today and tomorrow. They want to encourage their future success by building a strong brand that has longevity. To create value for investors but also make a difference in the world Vision: They have established their goals, which they will work with their distribution channel for getting their mission. Profit: Maximizing return to shareholder while fulfilling all responsibilities. People: To create great place to work where people are encouraged to be the best they can be. Portfolio: Giving to the world a portfolio of biggest drink brand that satisfies peoples demands. Partners: Nurturing a winning network of partners and building mutual loyalty. Planet: To be a responsible in all over the world. Productivity: Very innovative and fast management in product line. Values: To be a leader, they want to be flexible for their supplier, buyers and staff. They are innovative in their product process. They put their total focus on their management because they want a quality of being morally good. They want to be first to the market in responding to the changing needs of their consumers. They want to collaborate with their consumers forever. Goals: They want to expand their global business by reaching their consumer and they want to know who will enjoy their product. They want to excel as a business in the areas of health consciousness. Environmental protection, community participation and workplace standards. To gain profitable share of the market in the entire world. They believe in building long term profits. Objectives: To be a first thought of customers satisfaction. Advertising is the main source of increasing customer demands. Celebrities such as actors, actresses and cricketers are playing a most important role in massive advertising campaigns. Analysis of Current Strategic Plans In line with the companys ultimate mission and vision, Coca-Cola is still fulfilling its promise of delivering customer satisfaction a proof that up to now they maintain a strong brand name globally and still promises to be on top of competition even with the strong presence of competitors. They still exert effort in developing market research and advertising to study each and every consumers behaviour as well as continuously innovating and differentiating their products to be unique and appealing to the general public. They maintain good business relationships with their stakeholders, flexible with their consumers allocating more funds for innovation, technology and fast distribution. Coca-Cola is a very profitable company even from the past and are still committed to earn more profit at present and in the future. Regional divisions are implementing their tasks in a more customized way still following the organizations main mission and objective in satisfying customers needs and wants. Uniqueness of Profit in Strategic Planning The Coca Cola of the planning activities is often different to non-profits. The Coca Cola tend to focus more on activities to maximize profit. The thing through which they determine budget, that is profit . They fulfill this priority by different strategic planning as mentioned below. STRATEGIES FOR PROFITS Some major ways are as follows. How to gain consumers interest? They increase the volume of sales by intensive advertising and launching different product flavors like Coke Zero, Diet Coke, Oasis, Lilt, Dr. Pepper, Fanta, etc. How to attract people in taking part with their activities/festival? They offer different attractive things in their festical and through this, Coca-Coal gained high profit and consumption increased during these occasions. Among their activities are the following: Coca-Cola Games Coca-Cola signed a sponsorship agreement with players. Coca-Cola realizing the fact that games are very short way to provide their brand to consumers like Indian cricket team who did contract with them. Having contract with teams also created an image that Coca Cola can be a refreshing drink and not just an ordinary daily beverage. Coca-Cola Concerts Many celebrities signed contract with them as exclusive product endorsers with the likes of Amir Khan and Aishwarya Rai. Coca-Cola Nokia Promotional type wherein people will have a chance to win Coca-Cola branded cellphones (Nokia 3310), which made their sales go high as well as their profit. Analysis of Strategic Business Planning Model (Coca-Cola vs. Cancer Research UK) At present, both organizations are very much engaged in developing their own Research works with a common goal of serving and satisfying each ones market. They might only differ in such a way that Coca-Colas research deals more of their products which are consumable while Cancer Research UK is more inclined in scientific and clinical studies to combat a deadly disease. Both are concerned on the environments health and safety which is very much important to end-users as well as cancer patients or even the general public. Both can be considered as implementing innovation and differentiation in their own fields in such a way that both are utilizing high technology to improve their products (Coca-Cola) to be unique to competitors and research innovations (CRU) to determine and dig more deeply in getting data and information on how to beat cancer.